CHIRAG GOYAL FOUNDER & CEO OF GPG HAS BEEN HONOURED WITH THIS TITLE BY PROPERTY TIME FOUNDER & EDITOR-IN-CHIEF BINESH BABU PANICKER.
In this special interview, Binesh Babu Panicker conferred a unique title upon Chirag Goyal, Founder & CEO of GPG: The Multiplier of Real Estate. The honour recognizes Goyal’s distinctive approach to wealth creation in property investment, a strategy that has consistently delivered exponential returns for his clients and partners.
Binesh explained the reasoning behind the accolade: “This title is not given to everyone in the market. It’s reserved for the most deserving professionals who bring value back to the industry. Chirag has demonstrated, time and again, that his focus is on multiplying the investments entrusted to him.”
For Chirag, the recognition is both a privilege and a responsibility. “I always like to have more responsibilities because that is the best way you explore new things, learn new things, and make more money,” he said. “But my preference is always my clients first. I co-partner with them, and together we multiply wealth.”
A Banker’s Formula Applied to Real Estate
Chirag’s background in banking informs his investment philosophy. Rather than focusing on end-user sales, his firm applies investment banking principles to real estate transactions. “We don’t just sell houses,” he explained.
This approach has yielded remarkable results. Chirag recounted instances where he generated returns of 40% per annum and in some cases much more than this. “Nine out of ten times, I exceed client expectations. If I commit 25%, I often deliver 40% or more. People know I’m not just talking. I deliver too.”
Strategy: Scarcity and Structured Deals
The “multiplier” strategy rests on two pillars: scarcity and structure. Chirag targets assets in locations where future inventory is limited, ensuring demand outpaces supply. He also negotiates structured deals with developers, securing favourable payment plans and bulk purchases that maximize returns.
He illustrated with a recent acquisition in Dubai Maritime City: “We bought all the retail shops on the ground level, facing the main road, at 20% below market price with a 30%-70% payment plan. Once ready, the valuation will be decided by my investors, not the market, because nobody else has those assets.”
Similar strategies have been applied in Ras Al Khaimah’s Marjan Island, where GPG acquired sea-view townhouses with limited supply. “By 2028, we expect prices to touch AED12 to 15 million. That’s multiplication at work,” Chirag says.
Responsible Selling and TeamX
Beyond returns, Goyal emphasizes “responsible selling.” His newly introduced initiative, TeamX, instills these values across his organization. “We only want to sell Grade A developers-Emaar, Nakheel, Binghatti-because the worst experience is when a buyer pays and doesn’t get the property. I’ve burnt my hands in India, so I teach my team to avoid that risk. TeamX means multipliers. Every person in my team talks only about multiplying.”
Looking Ahead: 2026 and Beyond
As Dubai’s real estate market continues to expand, Goyal foresees liquidity challenges in 2026 due to the sheer volume of launches. His strategy is shifting accordingly. “We will focus more on projects near completion rather than off-plan. If you invest 2 million dirhams today in a 3 million property nearing handover, you can sell at 3.6 or 3.7 million next year. That’s a 30% cash-on-cash return with minimal risk. And if you can’t sell, you can rent.”
He also highlighted opportunities in structured off-plan deals with exceptional payment terms, such as a recent 20-80 plan on Marjan Island. “I pay only 20% now, nothing until handover in three years. Even a 10% price rise means 100% return. My risk is low, and my rent will cover post-handover payments.”
A Direct Message to Investors
Goyal’s advice to new investors is clear: “Invest carefully. Don’t buy out of FOMO. Always check your cash flow and invest only with Grade A developers. Buy small assets. If you buy units priced over AED10 million, forget about making money until handover. Multiplica- tion works when you mitigate risks-construction risk, payment risk, and market risk.”
With half a billion dirhams in sales crossed in 2025 and a reputation for delivering extraordinary returns, Chirag Goyal has earned his new title. As Binesh noted, “Not everybody can pull it off. But Chirag has proven he can-and that’s why he is The Multiplier of Real Estate.”
